By Lakshmi Dasi
Srila Prabhupada’s desire was that the chanting of the Lord’s holy names be spread all over the world. To help fulfil that desire, in 1996, the year of the Srila Prabhupada Centennial, ISKCON’s Governing Body Commission established World Holy Name Day. In 2008, World Holy Name Day became World Holy Name Week.
This year the World Holy Name Festival was once again hosted from September 17-23. The 2020 theme – “Let’s Make the World Fortunate” has attracted the attention of thousands of people around the World. Brisbane devotees did not disappoint, showing up in full force to dance and share the holy names across the city and suburbs.
Devotees laced up their preaching boots and shared the love with everyone! Over the span of just one week nearly 400 devotees attended 14 Harinam parties across 11 different suburbs, distributed 1700 Prasadam cookies, 1500 Mahamantra flyers, 500 Mahamantra cards and 239 books! Srila Prabhupada’s books were kindly sponsored by HG Dauji Krishna prabhu and another anonymous sponsor. Such a wonderful offering to Sri Caitanya Mahaprabhu’s mission! This could only be accomplished by the unanimous effort of all the devotees who organised and attended these programs to spread the mercy.
harer nama harer nama
harer namaiva kevalam
kalau nasty eva nasty eva
nasty eva gatir anyatha
For spiritual progress in this Age of Kali, there is no alternative, there is no alternative, there is no alternative to the holy name, the holy name, the holy name of the Lord.
This verse can only be understood in practice. Harinam is our saving grace and we must join the Sankirtan Party to experience the bliss of the Holy Name, the bliss of associating with devotees, the bliss of seeing the smiling faces of those who watch us dance and chant. Without Harinam, how would we be able to share such bliss with the greater population?
Thank you to all the devotees who dedicate their lives to serving this mission. Thank you for making the world fortunate!